Promoting Area Attractiveness through Hiking and Introducing a Different Touristic Approach
Euro 863.947,63 €
Start Date: 31/05/2018
End Date: 30/05/2020
Organisation’s name in English
Regional Union of Municipalities of Western Greece
Region of Western Greece
Construction Technologies Institute – National Research Council of Italy
Regional Nature Reserves of the Eastern Coast of Taranto
Alta Murgia National Park
Aim of project P.A.T.H is to support the development of sustainable tourism through tools that help visitors and locals alike to improve their experience of the natural and cultural heritage of Greece and Italy. Following the demands that are created by the new era and the importance of information flow, P.A.T.H. will make use of the potential offered by new technological means and media in order to promote accessible and integrated itineraries, enabling access to a vast platform of information for visitors.
P.A.T.H. Project foresees the creation of thematic routes in both Greece and Italy, which will offer visitors the chance to discover wetland routes, mountain trails, historical cultural trails and paths of unique natural beauty and biodiversity. The designation of the above routes will be enhanced by the development of an integrated multimedia web-based map platform that will allow end users to plan their visit according to their needs, to access never before published information on routes (through storytelling associated with the points of interest), as well as to record their personal experience. The project also envisages targeted actions to mobilize and involve local communities in the development of routes, and to inform stakeholders (local authorities, environmental associations, tourism enterprises) on the use and valorisation of the new tourism tool that will be developed.